This guide provides a comprehensive and practical analysis of pharmaceutical advertising laws and regulations in Ireland.
- advertising medicinal products to health professionals;
- advertising medicinal products to the general public;
- advertising medicinal products on the internet; and
- the provision of gifts, financial incentives and hospitality to health professionals.
This chapter was first published in the International Comparative Legal Guide to Pharmaceutical Advertising 2013 (10th edn.) and is reproduced with the permission of the publisher, Global Legal Group Ltd, London.www.iclg.co.uk.
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